Amazon’s Advertising division has a new HQ in Manhattan as of late 2017. It leased 360,000 square feet and hired 2,000 people for its advertising, Amazon Fashion, and AWS teams. Releasing new product ...

Giuseppe Torzi champions the integration of technology, digital innovation, and sustainability in the dynamic world of digital marketing and Amazon FBA. Opinions expressed by Digital Journal ...

Marketing is always changing, and it’s hard to keep up with trends that come and go. Amazon understands this pretty well. But the ecommerce giant’s phenomenal growth means new challenges for sellers ...

Amazon’s reign as the king of ecommerce won’t end any time soon. There were over 15 billion worldwide visits to Amazon.com in 2023. The continued flood of purchase-ready visitors makes Amazon ...

Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago 5 ...

Simply put, there’s too much to track, too much to do, and too much to manage as an Amazon seller. You need software to help you achieve success. Fortunately, there’s no shortage of tools on the ...

Laura Meyer is the founder and CEO of Envision Horizons, an Amazon Solutions company specializing in working with high-growth brands. If there’s one thing that defines Gen Z, it’s social media. Young ...

Amazon is now the third-largest digital ad platform, but pharma marketers are mostly shut out. That’s because most of Amazon’s ads are for products sold by retailers, and of course, prescription drugs ...

Amazon allegedly welcomed “defect” ads on its platform in a bid to juice advertising revenue, according to a recently unredacted portion of the Federal Trade Commission’s antitrust complaint against ...

Amazon faces uncertainty heading into the holiday season as the macroeconomic picture remains gloomy and consumers tighten their spending. The mixed Q3 results and a dim outlook for the current period ...

Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 8 min ago By Ad Age and Creativity Staff - 1 hour 44 min ago 4 hours 9 min ago By Tim Nudd - 5 hours 9 min ago By Bradley ...

New Delhi: Anuradha Aggarwal has taken on the role of Director, Marketing and Growth at Amazon India, marking the latest step in her career in digital and consumer marketing. In a LinkedIn post, ...