Not every Shopify integration delivers value. Learn how to sequence checkout, re-engagement, and optimization tools for ...

Once upon a time, the idea of Shopify involving itself in advertising at all was unspeakable. The company was, and is, all about merchant services. As Shopify advances into ad tech and marketing data ...

Shopify launched its latest advertising business line on Wednesday, called the Shopify Product Network. The Product Network ...

Streaming TV platform Roku has introduced Roku Ads Manager, a self-service solution for purchasing CTV advertising. The new solution enables Shopify merchants to launch shoppable ads that allow ...

Shopify's ecosystem is becoming oversaturated with apps. Developers say it's become harder to stand out, especially as merchants' app bills have grown. Many still say they're excited about the ...

Shopify is a leading, Canada-based company that enables online and brick-and-mortar commerce. (Photo by Sean Gallup/Getty Images) Investors often gravitate toward Shopify as the marquee name in ...