Backlash against a logo change isn’t new — students also grumbled in 2007, the last time the logo was reworked. But the ...

NEW BERLIN — Six students at SUN Area Technical Institute in New Berlin presented potential logos for a nonprofit that focuses on protecting older adults through advocacy, education and awareness. On ...

On a post on the r/Rochester subreddit on the rebrand, the top comment as of Oct. 19 reads: “It looks like one of those ...

When Texas Tech revealed its new Double T logo on Tuesday, the internet showed mixed reactions. From the outside looking in, many non-Texas Tech fans saw the de-beveling of the Double T as a downgrade ...