Discover how Freudian motivation theory impacts investor behavior, drawing on unconscious desires and motives for informed financial decisions.

While the psychology of consumer behavior would veer off into a number of different directions in the 1950s, its core remained psychoanalytic theory brought over from Europe in the 1930s. Nothing ...

A common theme in some recent research is that what the rational economic theory presumes is often out of step with what consumers say and do. In the latest salvo, a team of researchers including ...

Game meat has traditionally been shunned by the Japanese population, Despite it being a sustainable food resource, vast ...

Theory of mind is typically defined as the ability to understand the thoughts, beliefs, desires, and emotions of other people. This understanding allows individuals to predict how others will feel, ...