In an age of digital evolution and expanding care options, what today’s healthcare consumer wants is changing. Technologies and tools like artificial intelligence (AI), automation, and advanced ...
From convenience to hydration and satiation, consumer preferences for beverages offer manufacturers an opportunity to hone in on value, attributes and nutrition with taste and simple ingredients as a ...
Most consumers would choose brand-name beverages over generic or store-brand beverages, according to the September 2023 Consumer Food Insights Report. The report further indicates that consumers make ...
Research from agency’s consumer PR + Marketing experts highlights strong opportunities for CPG brands across influencer marketing, in-store and online retail, healthy alternatives and more ...
After revealing that human voices outrank AI-generated voices in trustworthiness, Audacy is giving more audio audience insights found during its 2024 Innovation Tracker. The report highlights the role ...
Consumers can support social and environmental causes by choosing products that are made with ethical and sustainable materials and practices. The product supply chain can have a significant impact on ...
The way we travel, and thus the travel industry, has undergone an unprecedented transformation. Gone are the days when our holiday choices were limited to destinations featured in travel agent windows ...
At the onset of the pandemic in 2020, US consumers dramatically changed how they purchased goods and services, favoring credit cards by a significant margin and increasing their use of online payments ...
Dr. Steen Tjarks is the CEO at T&T Design, a global packaging and artwork agency that specializes in private label. Private-label products have seen significant growth globally, and I see packaging ...