Actor Ananya Panday unveils her strategy for global appeal: authenticity. The Gen Z icon chooses to be rooted in Indian ...

Survey trends are clear: Consumers are shopping early, flocking to Amazon, feeling frustrated by high prices, and turning to ...

By Sammy CRABBE In the first two articles of this series, we examined how the One Square Mile Project can be marketed through cultural ambassadors – beginning with Ghana’s diaspora stars who embody ...

As consumers become more self-aware, advertising is reflecting their experiences in a thoughtful and relatable way ...

Strong ad sales have propelled Huffman into the billionaire ranks. Now he’s charting a new course, aiming to become ...

When the lights dimmed at Independence Square on the night of October 18, 2025, one thing became clear: Ghana had just witnessed a never-before-seen gathering of hundreds of thousands of people. And ...

The Miami Beach Visitor and Convention Authority is proud to announce its recognition with five prestigious honors at the 2025 Magellan Travel Weekly Awards, earning four Gold Awards and one Silver ...

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Both events highlighted Shopee’s commitment to nurturing Malaysia’s growing creator economy, empowering affiliates, content ...

A century-old name from Birmingham is whispering back into British shopping habits, shaped by clicks, convenience and a dash ...

Nat Habit has unveiled a new identity, marking its evolution from a niche Ayurvedic brand to a lifestyle movement. Swagatika Das shares what this evolution means.