Some PPC practices no longer fit today’s automated Google Ads environment. Here’s what to phase out – and what to prioritize ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...

Google Search VP says advertisers should expect new and novel ad formats built for conversational and multimodal queries.

Google’s AI Overview has somehow successfully managed to get people to be less engaged with search results, clicking through ...

A New York federal judge ruled in favor of news publishers who alleged Google monopolized the digital advertising market.

The phrase “caution is key” has already become a totem of sorts for the new age of US antitrust regulation. It was used by ...

Google Search AI Mode is getting ads, as confirmed by the VP, but will we see the same in the dedicated Gemini chatbot ...

Macaulay Culkin returns as Kevin McCallister in a heartwarming “Home Alone"-themed ad, reuniting with Old Man Marley’s ...

Robbie Stein, VP of Product at Google, in a recent interaction hinted at ads coming to various Google AI products including ...

Alphabet Inc. 's AI-driven growth in Ads and Google Cloud boosts revenue, justifying a $321 target. Click for my GOOGL ...

Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads.

After facing backlash last year for airing awkward AI-generated Christmas commercials with distorted faces and gliding truck ...