The real story isn’t that the Jewish state is using influencers. It’s that they could be doing it much more effectively.The post Israel’s social-media strategy isn’t a scandal, it’s just ...

Email marketing is a powerful way for brands to connect with their audience. Here’s why investing in your owned marketing ...

Luckily, Inc.’s annual Power Partners list highlights the best-in-class companies that focus on advertising and marketing so ...

In a parallel reality, Donald Trump reigns as king, fighter pilot, and Superman, and his political opponents are cast as criminals and laughingstocks -- an unprecedented weaponization of AI imagery ...

New York City welcomes Zohran Mamdani as its first Muslim and Indian American mayor, also the youngest in a century. His ...

The newly elected NYC mayor harnessed virality — his own and that of an army of supportive content creators — that other ...

Millennials frequently use Instagram for social media experiences with brands. Learn how to use Instagram to engage this demo ...

Chess has shown how live competition, digital play, broadcast storytelling and community culture can work together to create ...

Prince Harry is reportedly furious with Meghan Markle over her social media posts showing their children, fearing her growing online presence turns their family into a brand and betrays their ...

Zohran Mamdani’s historic New York mayoral victory was fueled by a campaign that smartly tapped into Indian pop culture to ...

Benjamin Houlton touted his experience with, and passion for, land-grant universities during a public forum Wednesday as the ...

This essay is excerpted from a new Chronicle special report, “Leading in the AI Era,” available in the Chronicle Store.