As digital fandom reshapes sports marketing, brands are shifting from endorsements to immersive, athlete-led storytelling ...

Our weekly roundup of the latest appointments and account wins from BharatPe, Mobavenue, Criteo, Pantaloons, KidZania India, First Sight, T-Series, Kult and more.

While AI transforms much of advertising, fragmented data ecosystems mean measurement still demands a hybrid of technology and human judgement.

With increasing penetration in high-frequency, non-food categories, q-commerce platforms are creating ecosystems that drive long-term engagement. Operationally, the ecosystem has shown remarkable ...

The company continues to invest heavily in AI through its new ‘to be determined’ (TBD) Lab, which remains in active hiring ...

The technology company is also opening two new international offices for the agency.

Melanie Speet is focused on ensuring this year's Spikes Asia Awards recognise the passion and creativity that fuels standout work as the industry becomes even faster and more fragmented.

From Doordarshan to digital, he has not just adapted to India’s changing media landscape, but helped shape it. As he turns 60, what makes him adland’s most bankable brand?

The awards ceremony will be held at Shiloh, Andheri West, Mumbai on November 13, 2025.

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Since the early 1990s, Campaign’s Agency of the Year Awards have celebrated the people and agencies shaping the future of advertising and brand communications. Each year, entries are independently ...

Using 50+ Android apps and roughly 10 million installs as its engine, Arcade appears to be the work of a coordinated fraud ...