Udyan Ghai, Group Head, Global Marketing, Apollo Tyres Ltd, writes how India’s World Cup win turned women cricketers into ...

As festive ad spends touch ₹51,000 crore, creative agencies reveal that this year’s real surge was driven by sharper ideas, ...

The appointment follows Unilever’s move to separate its ice-cream portfolio into a focused entity, with Publicis tasked to ...

With higher base rates expected next season, experts say women’s cricket is no longer a symbolic space for brands, it’s a ...

On the podcast ‘Serving It Up With Sania’, Farah Khan revealed that social media has become her most lucrative career avenue ...

As creative agencies increasingly blur the lines between advertising and cinema, the industry debates whether this is a ...

The DigiOne Awards celebrate the power of digital excellence by honouring groundbreaking work that defines the modern digital ...

Marketers are finding new ways to capture the ‘shaadi spirit’ and make their products part of India’s wedding conversations ...

Guest Column: Udyan Ghai, Group Head, Global Marketing, Apollo Tyres Ltd, writes how India’s World Cup win turned women ...

Anmol Cinema and Zee Action, part of the Company’s portfolio of Free-to-Air movie channels, also delivered a strong ...

Shhri Ram has announced his new appointment at The Printers Mysore, known for its popular brands Deccan Herald and Prajavani.

Instagram has introduced a new feature for professional and creator accounts called “Competitive Insights” within the ...