Led by marketing professional Elizabeth Pritchett, the workshop will help business owners prepare their social media strategies for the holiday season.

New research shows Americans are festive, fatigued and ready to spend — if you know how to reach them. These tips helped me ...

Retailers looking to make the most of commerce media and first-party data this season can start with these actions: ...

Along with optimizing a previous ad made with generative artificial intelligence, the soda giant rolled out a separate spot ...

Christmas is considered by many to be the most wonderful time of the year – a time when we go to great lengths to bring joy to others. But what if this attitude was not limited to just a few weeks of ...

Germany’s growers have started to cut their Christmas trees in anticipation of a tradition that’s around 500 years old ...

Despite the administration’s enthusiasm for developing the Arctic National Wildlife Refuge, oil companies have shown little ...

Seasonality is the term used to describe the case when there is regular variation observed in data across different seasons. This is typical in economic data where observations in certain quarters (or ...

How can you improve email deliverability and engagement? Grow your subscriber list? Boost open rates? Here are my answers, based on 15+ years of industry experience.

Now returning for its fifth year, the initiative is offering the overall winner a prize package worth €70,000, consisting of a €10,000 business development fund from Arnotts, financial advice from BKK ...

Business development companies have tumbled in recent weeks and now offer some of the highest yields in the stock market. For investors with tolerance for risk and volatility, BDCs offer plenty of ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min For its 18th season in ...