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Strengths in Amazon DSP, live sports content on Prime Video and budding generative AI tools helped deliver 24% growth in ...

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Another day, another upfront. Another company explaining why its ad stack is the only ad stack in town, why it has the ...

The company’s new service line bridges high-quality video production with data-driven marketing, empowering brands to amplify reach, ...

StoryPop UGC Agency has announced the ongoing expansion of its user-generated content (UGC) services designed to meet the ...

Marketing analytics business Prophet builds digital clones that help companies show where they can get more bang for their ...

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Automakers are recalibrating their communications strategies, and advertising budgets, to focus on influencers to get product messages to consumers.