Guest Column: Udyan Ghai, Group Head, Global Marketing, Apollo Tyres Ltd, writes how India’s World Cup win turned women ...

Udyan Ghai, Group Head, Global Marketing, Apollo Tyres Ltd, writes how India’s World Cup win turned women cricketers into ...

As festive ad spends touch ₹51,000 crore, creative agencies reveal that this year’s real surge was driven by sharper ideas, ...

The appointment follows Unilever’s move to separate its ice-cream portfolio into a focused entity, with Publicis tasked to ...

As creative agencies increasingly blur the lines between advertising and cinema, the industry debates whether this is a ...

With higher base rates expected next season, experts say women’s cricket is no longer a symbolic space for brands, it’s a ...

The DigiOne Awards celebrate the power of digital excellence by honouring groundbreaking work that defines the modern digital ...

On the podcast ‘Serving It Up With Sania’, Farah Khan revealed that social media has become her most lucrative career avenue ...

Latest updates in Advertising, Marketing, Media, PR & Corporate Communication. Explore breaking news on Exchange4media for industry insights, updated 05 November 2025 ...

Marketers are finding new ways to capture the ‘shaadi spirit’ and make their products part of India’s wedding conversations ...

Shhri Ram has announced his new appointment at The Printers Mysore, known for its popular brands Deccan Herald and Prajavani.

The Association of Indian Magazines has submitted a representation to the MIB highlighting issues in distributing magazines ...